AI vs Creativity: A Replacement or an Enhancement

“Creativity” is one of the most incredible human attributes, and “Creativity” is the ultimate prototype for Artificial Intelligence. AI’s capability to become a true companion or the author of creative artwork is still a question. Even though its impact on digital content and delivery systems is affecting all platforms. In the coming years, Technology Trends will, in our opinion, enable organisations to create innovations in an expressive and natural manner while also removing roadblocks from the process. The journey of AI and creativity has been a rollercoaster ride, and here is a glimpse of how it keeps on evolving. 

The Past of AI: The Terror of Threats and Challenges

Humans have societal and physical boundaries that hold them back, and unlike AI, our sole purpose is not just to create. This is one of the reasons why AI always seemed like a threat to experts because of the lack of opportunities in the past. Nevertheless, experts question how far AI should or can be used in the creative process across various industries.  

Some of the traces of AI in human life during the past were:

• Discriminatory and prejudiced algorithms
• Inadequate transparency of data and content
• Creation of data in response to only audience demand and ignoring the ethical aspects 
• Threat for the artists 

Present Of AI: Converting Risks Into Possibilities 

In the 21st century, AI should not be considered the enemy of humanity or creativity because it is actually a constant companion. The limits of AI's involvement in artistic undertakings will undoubtedly be tested, but it won't ever fully replace the human soul of creativity, despite its smartness, effectiveness, and motivational assistance that bring about a variety of positive effects. 

Humans are ultimately the ones who are creative; with AI, the focus is mainly on improving efficiencies. Theoretically speaking, invention and creativity involve a process of search and synthesis. We begin with one piece of knowledge and build upon it with another to create something fresh and beneficial. 

The idea goes through several iterations, and that step can be avoided when we consider the idea with AI and polish and finish it ourselves. AI is able to determine which combinations of attributes resonate with certain audiences, so better creative optimisation can be done.

Future Of AI: Experiencing the Opportunities for Creativity 

According to the research that has been carried out till now, the sense of creativity of AI is a topic of long debate. Even though we are training technological innovations to cross the limit of creativity by feeding them sense and a lot of data, The surface of possibilities for threats and blessings has not yet even been fully scratched. 

In order to avoid replacing the human in the loop, there is still a very compelling reason to use technology as an assistant in this situation. Furthermore, Human Like AI frequently responds to requirements that we weren't even aware we had. When it comes to the creativity of AI on its own, the subject is endless here because the Future of AI holds further innovations which are yet to be discovered.